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Wednesday, March 2, 2011
Happy Birthday Dr. Suess - Barnes and Noble has Rachel Ray Reading Green Eggs and Ham!
Barnes & Noble.com Online Storytime March Exclusive: Rachael Ray to Read The Dr. Seuss Classic Green Eggs And Ham
New York, NY - March 1, 2011 -Barnes & Noble, Inc. (NYSE: BKS), the world's largest bookseller, today announced that celebrity author and chef Rachael Ray will read the Dr. Seuss classic Green Eggs and Ham for the Barnes & Noble.com March Online Storytime (www.bn.com/storytime). Barnes & Noble chose the Dr. Seuss favorite as the March selection to celebrate the March 2nd birthday of the beloved children's author. Ms. Ray, a fan of Green Eggs and Ham, is excited to participate. Beginning today, visitors can listen to the exclusive narration by Ms. Ray of the children's classic.
"Dr. Seuss Enterprises is thrilled to participate in Barnes & Noble's Online Storytime in March. And, it's timed perfectly with Dr. Seuss's birthday," said Susan Brandt, President, Licensing and Marketing, Dr. Seuss Enterprises, L.P. "We love seeing this classic Dr. Seuss story told to children by Rachael Ray in a new and energizing way. This interactive initiative makes reading fun for kids and their parents, which Dr. Seuss would be so pleased to see, and we wholly support."
Barnes & Noble.com will feature a Green Eggs and Ham page with a selection of Dr. Seuss books and toys (www.bn.com/storytime). Barnes & Noble.com customers will receive a 40% discount on select Dr. Seuss items and several Rachael Ray cookbooks, for a limited time. To celebrate the Online Storytime, Barnes & Noble stores will feature Green Eggs and Ham and other Dr. Seuss books on in-store displays for the month of March.
A monthly feature, Barnes & Noble.com's Online Storytime is perfect for children ages two through six and showcases favorite children's books read by well-known authors and celebrities. To enhance the Storytime experience, illustrations and artwork are brought to life through pan-and-scan technology. Previous selections have included Fancy Nancy: Bonjour Butterfly read by author Jane O'Connor; Judith Viorst's Alexander and the Terrible, Horrible, No Good, Very Bad Day; Ian Falconer's Olivia read by Saturday Night Live alum Ana Gasteyer; Where the Wild Things Are read by author Maurice Sendak; The Mitten read by author Jan Brett; and The Polar Express read by author Chris Van Allsburg.